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Ad extensions are a crucial tool to have in your toolbelt to increase your rank on various search engines while working with a PPC agency. Although numerous ad extensions are available, they aren't equal and can serve multiple purposes. There are a few main PPC ad extensions to consider using to ensure you can meet your goals and have more online visibility.
Image Extensions
Many companies worldwide use image extensions to ensure users enjoy the visuals they see while exploring your website, which leads to more engagement. They also add more relevance to every search ad because they incorporate various images into your advertisement. The extensions can be visible on both smartphones, laptops, and desktops.
Image extensions can also be developed using stock images when you choose which visuals to upload with the ad text with your SEM efforts.
Structured Snippets
Structured snippets are useful and detail all aspects of the services or products you sell. This type of ad extension is easy to develop because it doesn't require landing pages and doesn't need to be linked to other sites. The snippets need to have headings and values.
Price Extensions
If you don't have any product feeds, price extensions are helpful to use when you need to advertise various services and products that have different price tags. They're visible under the main ad text in the search results and can allow you to get more eyes on your advertisements.
Price extensions are similar to structured snippets and include events, brands, product tiers, neighborhoods, product categories, locations, and services. Each price extension requires at least three items to be added.
Call Extensions
Call extensions are considered a type of ad extension that is regarded as relevant, especially if you have too many wrong numbers that you're receiving. A phone number is included with the ad to attract more customers and encourage phone calls. They allow you to view valuable search data, information, and call conversions.
Understanding the different ad extensions available can allow you to invest in the right pay-per-click resources that deliver the best results. You can have more options and discover more ways to increase your customer base while working with a reputable SEO agency.
To get the ranking of your website you need to hire SEO Consultant Manchester for online SEO works. Email us for further queries: solutionschhabra@gmail.com.